It’s difficult to promote an event without the details since this guides the media assets selected and the verbiage used in social posts and on promotional materials. Asking for all of that at once often overwhelms those who haven’t fleshed out the details. And so, I’ve learned to use the Facebook Events form as a way to encourage timely decision-making.
It’s Pagesculptor Studios’ quinceañera (15th birthday) and we are celebrating with a small party at the studio. Stop by anytime between 5:30pm and 7pm for cupcakes, a hello, and maybe a quick pic for social[…]
I thought I heard Coach Kristina wrong. Did she really say 21 masters swimmers had showed up to Saturday swim practice? Attendance had been down during vacation. We thought everyone was suffering from guilt. Then[…]
The master of professional social networking were on the right track for so long. LinkedIn differentiated itself from Facebook, Instagram, Google +, Twitter, etc. by focusing on professional development, sharing expertise, headhunting, and hiring through[…]
I learned about Small Business Saturday 3 years ago when I saw someone walking around with a Shop Small canvas bag. What is Small Business Saturday? The quick history: In 2010, small businesses are hurting[…]
It’s an ugly truth no marketer wants to admit… On paper we have developed the perfect campaign, aimed at the perfect target market, using media and messages they can relate to. We could execute it[…]