Instagram has a notorious reputation for stealing features from smaller, specialized apps and integrating them into its platform. In 2016, Instagram released “Stories,” a clear copycat of Snapchat Stories, albeit an inferior one. The most[…]
Despite the growth of martech, many marketers are looking at scaling content creation appropriately. It’s more than just quality vs. quantity, it’s about using limited financial and employee resources. In our latest blog post, owner Rachael Kvapil looks at marketing campaigns from a small business perspective and suggests ways to build a successful, scaled-down marketing campaign.
Note: In Part 1 of our July series, we highlighted the effects of COVID-19 mandates on the pre-opening activities of Frosty Feet Running Company. In Part 2, we’ll look at owner Stacy Fisk’s approach to[…]
Congratulations. You’ve decided to become a blogger. Don’t let anyone discount your words because you don’t have some fancy degree. So long as you’re ready to do the research, edit until you have a strong[…]
Continuing on our June Theme of Website Blogs… Whenever I mention the importance of website blogs for long form content, people ask which platform is the best. I will be upfront, I am most familiar[…]
How a Yes Became No I take filling out surveys as a serious thing. Most people groan at the minutes it takes to do it, but I’ve learned there are really only two effective ways[…]
A month into my personal COVID-19 lockdown, I received a call from a former collaborator seeking consultations for her Facebook Live broadcasts. She focused on three specific areas– background, lighting, and equipment. She had already[…]
Ladies and Gentlemen! Check out the latest collaboration between Pagesculptor Studios and the Aerial View. This piece, which is more fun and less promotional, is based off a piece the Aerial View troupe performed in[…]
Strava boosts the Fitness portion of its app in an attempt to keep athletes training (and talking about their training) on their social media platform. Read more in the latest Pagesculptor Studios Blog post.
Video Production is Type II Fun. There is an intense focus on capturing raw footage in good lighting where people are wearing the same stuff in all the takes, and nothing odd has strayed into[…]