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Pagesculptor Studios

Pagesculptor Studios

Helping Small Businesses Do Big Things

Tag: customers

Not Everything in Marketing is About You

October 1, 2019October 10, 2019 pagesculptorBusiness

The struggle to connect with our audience might be a problem with the methods WE’RE using. In our latest blog post, we highlight 3 examples that show how effective we can be when we tailor our methods to our audience’s preference and not our own.

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Pagesculptor Studios 15th Birthday Picture

Pagesculptor Studios 15th Birthday Celebration!

It’s Pagesculptor Studios’ quinceañera (15th birthday) and we are celebrating with a small party at the studio. Stop by anytime between 5:30pm and 7pm for cupcakes, a hello, and maybe a quick pic for social[…]

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Picture of Fairbanks Masters Swimming Practice

Word of Mouth Still Beats All Other Marketing

December 2, 2018March 30, 2019 pagesculptorBusiness

I thought I heard Coach Kristina wrong. Did she really say 21 masters swimmers had showed up to Saturday swim practice? Attendance had been down during vacation. We thought everyone was suffering from guilt. Then[…]

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Small Business Saturday Picture with Pop-Up Market Info

A New Approach to Small Business Saturday

October 25, 2018October 25, 2018 pagesculptorBranding

I learned about Small Business Saturday 3 years ago when I saw someone walking around with a Shop Small canvas bag. What is Small Business Saturday? The quick history: In 2010, small businesses are hurting[…]

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Picture of Asphalt with 'Men' and 'Women' sprayed into the ground with opposing arrows

Do Your Products Reinforce Stereotypes?

September 13, 2018 pagesculptorBranding

I don’t spend a lot of time in tourist shops. I visit one whenever I travel assuming all the rest carry a variation of products with the town/city/state/country name. The exception is Skagway, Alaska.  For[…]

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Picture of Touch Screen Register

Don’t Let Ego Ruin Good Customer Service

August 23, 2018August 23, 2018 pagesculptorUncategorized

I entered our local grocery store at 5pm on Friday to purchase beer for a post-work celebration. The liquor department had a number of people selecting items, but the lone cashier only had three people[…]

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Man Holding New Member Card

Names Matter: Setting Up Expectations Without Knowing It

April 4, 2018 pagesculptorBusiness

Marketing articles often use terms like ‘customer,’ ‘client,’ ‘consumer,’ and ‘patron,’ interchangeably. For the most part it doesn’t matter, but my friend did identify one instance where it does. He was interviewing for a manager[…]

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Pagesculptor Studios
565 University Ave., Suite 4-C
Fairbanks, AK 99709
(907) 347-8756
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