I started writing a social media post about my afternoon sitting through the first lesson series of Hootsuite Academy, two years after I swore I’d never use Hootsuite again. I mean, I have this smartphone[…]
It’s difficult to promote an event without the details since this guides the media assets selected and the verbiage used in social posts and on promotional materials. Asking for all of that at once often overwhelms those who haven’t fleshed out the details. And so, I’ve learned to use the Facebook Events form as a way to encourage timely decision-making.
SEO (Search Engine Optimization) is an involved set of activities that are time intensive but worth the effort over time when it comes to search engine rankings. Completing the metedata fields for your digitial media is one great place to start.