The Paper Crane
Facebook Live: Goldstream Sports
Our Facebook Live Feed from the Saucony Shoe Demo. We interviewed Goldstream Sports Run Manager Stacy Fisk about the latest in Saucony shoes and Chris Oliver from Team RWB about their fundraising run Eagle Charge 2016 taking place at the store this weekend.
Overcoming the Fear of Facebook Live
25 years as a para-professional dancer taught me several things: Know your stuff BEFORE you get on stage; Expect the Director to realize the day of the show he/she wants to CHANGE some aspect of the performance because suddenly they don’t like it; Inevitably a performer gets sick or injured resulting in FURTHER changes where …
Facebook Live Feed: FBX Bike Party
Proof that technology is unpredictable sometimes! We have used Facebook Live with out clients several times this year. Living in Alaska can be a challenge. Not only is WiFi access sparse compared to places like New York, LA, or even Anchorage, half the time we can’t even get a stable 4G (if we get signal …
Facebook Live Feed: Fairbikes
Let the biking season begin! Our unseasonably early spring allowed Fairbikes to roll out their bike sharing program early this year. They kicked things off with #FairbikesFirstFriday, a celebration of biking mixed with an artistic flair. We interviewed John Stowman and Jennifer Eskridge about the program.
The Silver Lining of Taxes
Last week I paid taxes for the first time in 12 years. Honestly, I had mixed feelings about this as a business owner. Sure the upside is my tax money, in theory, funds utilitarian projects like roads, schools, and social programs. The downside is handing over a chunk of money without receiving a tangible return …
Do These Insights Reflect Reality?
Discuss the merit of a campaign with a marketer and it won’t be too long before the jargon hits the conversation stream. Terms like ‘quantitative‘ and ‘qualitative data‘ are thrown around like scientists analyzing a white board with a couple ‘demographics‘ and ‘A/B testing‘ mentions to clarify that this is business. I am no different …
What Feeds Your Soul?
I’m addicted to TED Talks. I revealed this a few years back during KUAC‘s annual fund drive pitching–you guessed it– the TED Radio Hour. The addiction is so real I once threatened to stop cooking Thanksgiving Dinner if they changed my streaming playlist to football. No joke. Thankfully, I am not alone. The Hub, a …
Last Year As A Pre-Teen
Pagesculptor Studio’s 12th Birthday caught me off guard. I had worked all day in the studio when an alert popped up on my screen around 4pm: Congratulations! Pagesculptor Studios is 12-years-old. I stared at the screen blurry eyed. This year had been so amazing, and the company had grown in so many ways. It reminded …
10 Things I’ve Learned About Business from Project Runway
I love fashion. It doesn’t necessarily show in my daily outfits, but when necessary I can undergo a red carpet worthy transformation. And while I’m not into reality shows, Project Runway is one I have consistently watched since Season 1. Aside from the analysis of the weekly challenges, Project Runway provides lessons that can easily …
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