As a marketer, I like to believe that my social media posts, blogs, and designs are the things that convince others to take action. And while that is true sometimes, often it is the influence of existing customers that make the real difference. The Case of the Boot Cover
My husband and I can’t shop together. It’s a laborious process where my husband compares the features and prices of nearly identical items and either gets stuck because there is no identifiable difference, or gets stuck because he can’t find a logical reason to why he wants the more expensive[…]
In less than a month I (Rachael) turn 42. It isn’t a “milestone” birthday though a lot of really cool stuff happened this year. So why this sudden desire to have a birthday party? I shied away from birthday parties after the age of 10 when my diverse social circles[…]
Our Facebook Live Feed from the Saucony Shoe Demo. We interviewed Goldstream Sports Run Manager Stacy Fisk about the latest in Saucony shoes and Chris Oliver from Team RWB about their fundraising run Eagle Charge 2016 taking place at the store this weekend.
25 years as a para-professional dancer taught me several things: Know your stuff BEFORE you get on stage; Expect the Director to realize the day of the show he/she wants to CHANGE some aspect of the performance because suddenly they don’t like it; Inevitably a performer gets sick or injured[…]
Proof that technology is unpredictable sometimes! We have used Facebook Live with out clients several times this year. Living in Alaska can be a challenge. Not only is WiFi access sparse compared to places like New York, LA, or even Anchorage, half the time we can’t even get a stable[…]
Let the biking season begin! Our unseasonably early spring allowed Fairbikes to roll out their bike sharing program early this year. They kicked things off with #FairbikesFirstFriday, a celebration of biking mixed with an artistic flair. We interviewed John Stowman and Jennifer Eskridge about the program.
Last week I paid taxes for the first time in 12 years. Honestly, I had mixed feelings about this as a business owner. Sure the upside is my tax money, in theory, funds utilitarian projects like roads, schools, and social programs. The downside is handing over a chunk of money[…]